SMEs in the gems and jewelry sector have started to show signs of growth according to a survey conducted by India Mart Knowledge Services. The survey conducted focused on whether overall recovery in global markets has benefitted SMEs in gems and jewelry sector too.
Sentiment of consumers hasn’t seen a drastic change according to the survey. Just 16.7 per cent of respondents said it had risen beyond expectations. About 33.3 per cent found it negative and about half of respondents believe that there has been an average increase.
Also half of respondents find that market in 2010 way better than that in 2009. According to 27.1 percent respondents, the market has further dropped in 2010 and 22.9 per cent says that it has been an unchanged market scenario.
Overall the report has seen an increase in sale of gems and jewelry with sale soaring more than 20 percent. The product prices too remained more or less stable.
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TAGS drastic change, gems and jewelry, Global markets, SMEs
CATEGORIES Marketing Tips

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